Showing posts with label search trends. Show all posts
Showing posts with label search trends. Show all posts

Through the Google lens: search trends June 6-12

Donal Trung 3:53 PM Add Comment
All eyes were on Brazil this week, and searches were not far behind. Here’s a look at what’s trending on Google, from the football pitch to the political battlefield.

Football fever
The World Cup kicked off yesterday, and it’s safe to say that it’s on pretty much everyone’s minds. Even in the U.S., searches for the tournament beat searches for the NBA Finals and the Stanley Cup Playoff combined. In addition to more general searches like [world cup schedule] and [world cup 2014], people searched for information on top players like Cristiano Ronaldo—who left the field limping during a practice session this week—and Ronaldinho, who won’t be on Brazil’s squad this year but still has star power. If you want more news from Brazil, be sure to check out google.com/worldcup, where we’ll be sharing trends about every match for all 32 countries.
New cinema classics?
This week in entertainment, it seems to be all about the sequels. Harry, Lloyd and the Mutt Cutts van are back in Dumb and Dumber To, which premiered its trailer on the Tonight Show Starring Jimmy Fallon this week. As Harry says in the original movie, “Just when I thought you couldn't possibly be any dumber, you go and do something like this... and totally redeem yourself!” (Well, we’ll see, at least.) Meanwhile, cop comedy 22 Jump Street debuts in theaters today and searches are spiking for the film as well as for one of its (newer) stars—actress Amber Stevens.

Surprises at the polls
Americans got a major surprise this week in Virginia when U.S. House Majority Leader Eric Cantor lost the primary election to the relatively unknown David Brat. People turned to the web to learn more about the upset, though searches for Cantor still dominate over those for Brat overall.

Celebrity causes… of a kind
Mila Kunis, who is pregnant with her first child, went on Jimmy Kimmel this week to make an important public service announcement to men who say “we are pregnant”: Just. don’t. do it. And Blue Ivy, the daughter of Beyoncé and Jay-Z, has landed on the trending search list after an online petition was created urging Blue Ivy’s parents to “comb her hair.” The petition ignited a debate about natural hair and standards of beauty.

Tip of the week
If you’re in the U.S. and can’t skip work to watch soccer all day, you can still catch all the highlights from Brazil with a simple search. We've teamed up with ESPN to bring you closer to all the stunning goals, beautiful passes, iffy red cards, tense penalty kicks and much more. Try a search for [brazil world cup] or [mexico vs. cameroon] during or after a match to get video highlights from ESPNFC.com. 

Through the Google lens: search trends May 30-Jun 5

Donal Trung 3:32 PM Add Comment
It’s been a busy week for entertainment junkies, with the return of [oitnb] and a (yet another) huge episode of [game of thrones]. But people searched for more serious subjects, including the anniversary of [d-day] and a changing of the guard in Spain.

“Stars,” shows and sad goodbyes
Anticipation was high this week for the film adaptation of John Green’s The Fault in Our Starswhich comes out today. It’s the top topic on Hot Trends as I write this, and people are looking for related topics such as [ed sheeran], who contributed a song to the movie, and [theo james], who is rumored to be dating the film’s star Shailene Woodley. And searches for [orange is the new black] skyrocketed as the fan favorite returns for its much-awaited second season on Netflix.
People searched for [gwendoline christie], the Game of Thrones actress, after it was confirmed she’d be a cast member in the upcoming Star Wars 7 film. The Lady of Tarth had some company in search this week from [oberyn martell]—but we won’t get too into that in case anyone still has last week’s episode awaiting them on DVR.

And finally, on a sad note, Ann B. Davis—best known as housekeeper Alice on The Brady Bunch—passed away this week at the age of 88. Many were searching for information on her life and famous Alice moments.

Marking a moment in history
Today marks the 70th anniversary of D-Day, and veterans and world leaders gathered to commemorate the storming of the beaches of Normandy that turned the tides in World War II. [D-Day] was a top topic on Google, as people searched for [d-day anniversary] and [d-day facts] to learn more about this moment in history. If you’re interested in a more in-depth look at the Normandy Landings, this week we also added a new collection of 470 documents and images showing different perspectives on D-Day to the Google Cultural Institute.

Searching for knowledge
After 40 years on the throne, this week it was announced that King Juan Carlos I would step down in favor of his son Crown Prince Felipe. People turned to Google to understand the term [abdicate]. And as the summer break approaches, math games like [brainpop], [mymathlab] and [scratch] are trending in search—a good sign that parents and students are looking to stay sharp over vacation!

Tip of the week
Ready to cry? Just ask Google Search (on iOS and Android) to “show me movie times for The Fault In Our Stars.” You’ll see nearby theaters and showtimes, and can click on the time you like to buy a ticket online. “Ok Google, remind me to bring tissues!”

Through the Google lens: search trends May 23-29

Donal Trung 3:26 PM Add Comment
This week we saw searches on everything from surprises on the court to retro reads.

Books in the news
On Wednesday, the beloved author Maya Angelou passed away at the age of 86. More than 2 million searches have taken place this week as people looked for information about her life and work. Popular queries related to the author this week include [maya angelou quotes], [maya angelou poems] and [still i rise].
Take a look, it’s in a book… on the web? More than 30 years after it first premiered, the beloved PBS show “Reading Rainbow” was in the news this week when former host LeVar Burton formed a Kickstarter campaign to fund a Reading Rainbow literacy program. In less than 24 hours, Burton had met his goal of a million dollars.

Sporting surprises
The NBA and NHL playoffs continue to dominate sports fans' minds, but this week in addition to the more expected [rangers], [blackhawks], [heat], [spurs], etc. there were a few less common sporting searches. Rapper 50 Cent threw out a first pitch for the Mets on Tuesday, and it was a little, um, off the mark. People headed to Google to look for video and GIFs of the wild pitch. Some might say 50 Cent may want to stay in da club and off the mound.

Meanwhile in tennis, French Open number-one seed Serena Williams was defeated by a lower-ranked young player, Garbine Muguruza, who grew up idolizing Serena’s game. Finally, anticipation for summer soccer is heating up. Late last week we learned that player Landon Donovan would not be included in the United States’ World Cup roster this year. Searches for Donovan immediately spiked to reach a new high for the last year, with related terms [klinsmann] and [landon donovan twitter] rising as well.

Long weekend festivities
This week marked Memorial Day in the U.S., and many Americans celebrated with [parades] and [fireworks] to honor service members, and also hit up the mall for weekend [sales]. Other celebrations took place this weekend too: amidst a host of college students walking across the dais this weekend, there was one grad who's more known for her prowess in a fictional school. Harry Potter star Emma Watson graduated from Brown University (the Hogwarts of Rhode Island) this weekend, and searches for the actress were even higher than when she presented at the Oscars (woo, education!). But no weekend wrapup would be complete without at least a mention of... yes, Kimye. The long-anticipated and not-so-secret nuptials of Kanye West and [kim kardashian] took place in Europe over the weekend, leading hordes of curious searchers to look for dirt on the dress, the rehearsal dinner and more.
Last but—in my book—certainly not least: comedian Bill Murray showed up unexpectedly at a bachelor party in Charleston, South Carolina, where he gave a toast with some life advice on finding “the one.” Because if anyone knows how hard it can be to find the one, it's Phil Connors.

Through the Google lens: search trends May 9-15

Donal Trung 12:03 PM Add Comment
Search is often the first place we turn when something unexpected or unusual happens. This week is no exception, as people looked for news on a celebrity smackdown, an interspecies showdown and everything in between.

When the news is news
A newsroom shuffle at the New York Times put the Grey Lady at the top of headlines around the country. Wednesday, it was announced that Jill Abramson, who served as executive editor since 2011 and was the first woman in that position, would be replaced by Dean Baquet (himself a “first”—no African-American has held the job before now). Searchers scrambled to find information on the story behind the story.

The Finals countdown
Basketball continues to be in the search spotlight as the NBA Finals approach. After a crazy, up-and-down, roller-coaster first round, the second round went more according to plan. Now we’re rewarded with matchups of the top two seeds in each conference finals, leading people to do some searching for the Spurs, Thunder, Heat and Pacers. While those teams are preparing for their next opponent, some teams are already making changes to prepare for next year; the Golden State Warriors announced a new coach, Steve Kerr, a former player with five championships under his belt. Searchers looked for information on [steve kerr rings] and [steve kerr bulls] (he won three of those rings in Chicago), as well as [steve kerr knicks]—rumor has it that Kerr turned down an offer to coach that team.
What a wonderful web
Legions of loyal cat people felt vindicated this week when a video of a family’s “hero cat” saving a four-year-old boy from a dog attack went viral. Not only were there hundreds of thousands of searches for [cat saves boy from dog], but the video now has more than 9 million views on YouTube. I personally vouch that it’s worth your time.

In other viral news, Macaulay Culkin was photographed wearing a T-shirt showing my own favorite famous person Ryan Gosling wearing a T-shirt of Macaulay Culkin back in his “Home Alone” days. People rushed to the web to see the photos, as well as create their own recursive images. As the A.V. Club says: great job, Internet!

Bey it ain’t so
An elevator surveillance video released by TMZ and showing Solange Knowles in a physical altercation with brother-in-law Jay-Z inspired a frenzy of speculation and search activity—and you could say it added one more problem to Jay’s list. Monday’s top trending topic—with more than 5 million searches!—was [tmz], and searches for terms like [solange attacks jay], [jay z fight] and [solange fight] were through the roof. Call it a testament to Bey and Jay’s status as celebrity royalty.

Through the Google lens: search trends May 2-8

Donal Trung 4:28 PM Add Comment
Here’s our look back at the stories and searches that made this week, from lightsabers to Lewinsky.

Mint juleps and margaritas
This past week people across the country celebrated several long-held traditions and some newer ones. With the 140th “Run for the Roses” on Saturday, there were more than 2 million searches on the subject of the Kentucky Derby, including research on [kentucky derby time] and [kentucky derby horses]. (We’re partial to derby fashion.) Then, on Sunday, nerds everywhere celebrated what’s come to be known as “Star Wars Day,” thus named because the date lends itself to the pun “May the Fourth be with you.” According to search data at least, the unofficial holiday has been getting bigger every year. And finally, Monday’s Cinco de Mayo inspired lots of pranks, jokes, and more than a few people looking up the history of the holiday.
Red carpet moments and capital celebs
At this week’s Met Gala, the annual fundraising event for the Metropolitan Museum of Art’s Costume Institute, celebrities like Kim Kardashian, Beyonce and Blake Lively turned heads and inspired searches. And though searchers were interested in the White House Correspondents Dinner, it was old, not new, Beltway gossip that dominated this week. In a “Vanity Fair” essay, Monica Lewinsky broke a 10-year media silence to talk about life since the affair that made her a household name. Search interest in Lewinsky subsequently jumped to the highest point ever since 2004 (the time period for which data is available) as people looked for more information on the original story as well as [lewinsky now].
On the issues
The phrase “Bring Back our Girls” became a rallying cry to raise awareness about a group of nearly 300 school girls abducted in Nigeria in April. A number of leaders, including Michelle Obama and Hillary Clinton, have raised their voices in support of the campaign.

On a completely different viral note, Jimmy Kimmel hit the streets asking people “what is gluten?” This now viral YouTube video has left many people laughing at the responses, as well as looking up the definition of gluten, and related issues such as celiac disease, for themselves.

Giving thanks to teachers and moms
We hope you took time to thank a teacher for Teacher Appreciation Week. More than a hundred thousand searches on the topic indicate that people around the country were showing their gratitude. And finally, Mother’s Day is this Sunday, and many people were looking up gifts—from more traditional treats like flower deliveries and chocolate-covered berries, to creative DIY ideas and even poems. For those of you whose moms are teachers as well (like mine), this is an even better time to show them you care.

Through the Google lens: search trends April 25-May 1

Donal Trung 2:54 PM Add Comment
From matters of the heart to matters off the court, join us on a trip to a galaxy far, far away for our look back at this week's search trends.

Searching for romance
It’s the end of George as we know him. Saturday, word got out that longtime bachelor George Clooney was engaged to his girlfriend, Amal Alamuddin. Alamuddin is a respected human rights lawyer in Britain, but she’s not—or wasn’t—a household name, and many people turned to search to learn more about the woman who captured Clooney’s heart. While they were at it, they looked for information on actress Talia Balsam, who was married to George in the early 90’s (for those of you paying attention, that’s pre-Doug Ross!). In other celebrity couple news, Prince Harry and Cressida Bonas have reportedly broken up. So, if you’re disappointed that George is off the market, there’s still hope for women around the world wishing to marry a royal.

A historic week for the NBA
NBA commissioner Adam Silver made league history this week when he fined Clippers owner Donald Sterling and banned him from the league for recent comments. Millions of searches followed, and terms like [adam silver comments], [adam silver sterling], [adam sterling clippers] immediately climbed more than 1,000 percent.

The fetch is strong with this one
On Wednesday, we wore pink in celebration of the 10th anniversary of Tina Fey’s “Mean Girls.” The movie that gave us “fetch” was the subject of so many searches, quizzes (searches for [mean girls quiz] were up 350 percent) and retrospectives that even Cady Heron might have trouble adding them up. And though rumors of a [mean girls reunion] (up 850 percent) are apparently false, that can’t exactly be said of another movie on searchers’ minds this week: “Star Wars.” A photo revealing the cast of J.J. Abrams’ “Episode VII” showed original stars Harrison Ford, Carrie Fisher, Mark Hamill and more seated alongside new faces like John Boyega, Daisy Ridley and Adam Driver. The new cast members were on the top of the search charts quicker than the Millennium Falcon could make the Kessel Run. (Fun fact: searches for [bill weasley] were also on the rise; “Episode VII”’s Domhnall Gleeson played him in the “Harry Potter” movies.).
Wordplay
Actress Emma Stone made headlines this week when she faced off against Late Night’s Jimmy Fallon in an epic lip syncing battle; searches for [emma stone fallon] climbed 2,200 percent. But while we can’t deny Emma’s spoken-word skills, we’ve got a soft spot for two other playful phrases that made the zeitgeist this week. On Saturday, searchers learned that [zonkey] was not an adjective for how you feel after a red-eye, but actually a rare zebra/donkey cross born last week in Mexico. And [it’s gonna be May] was trending Wednesday after Organizing for Action’s Barack Obama Facebook page used the meme-y caption on a photo showing POTUS with Justin Timberlake. Just to bring this week full circle, the Know Your Meme entry on “It’s gonna be May” includes a reference to… “Mean Girls.”

Happy Friday, and we’ll see you next week.